Roberto Lara is not just a CEO; he is the visionary leader behind Castillo Hermanos, an international business group with a rich history spanning over 139 years. His mission? To blend innovation and passion to create moments of joy and promote sustainable development worldwide.
With a footprint in more than 35 countries, Castillo Hermanos has become synonymous with excellence across various industries. From beer and bottled water to food and real estate, the group’s diverse portfolio caters to consumers of all demographics. Brands like Cerveza Gallo (known as Famosa in the US), Señorial, Raptor, and Del Frutal are just a few examples of their innovative offerings.
Roberto Lara’s journey at Castillo Hermanos began in 2003 when he joined the company. Over the years, he has worn many hats, from corporate vice president overseeing strategic planning to his current role as CEO driving initiatives focused on digital transformation, sustainability, and innovation.
“I am deeply committed to nurturing the growth and well-being of our 21,000 employees and their families who form the backbone of Castillo Hermanos,”
says Roberto Lara passionately about his team.
One of his key strengths lies in navigating complex business landscapes through mergers, acquisitions, divestitures, and transformative projects. His expertise was honed during his tenure as a financial analyst at JPMorgan in New York before embarking on his remarkable career at Castillo Hermanos.
A man of academic prowess as well, Roberto Lara has shared his knowledge as a professor at Universidad Francisco Marroquín teaching courses on M&A and investments. His thirst for learning led him to complete the Advanced Management Program at Harvard Business School after earning a Master’s Degree in Business Economics from Universidad Francisco Marroquín and a B.S. in Business Administration from Georgetown University.
As a board member of The Pantaleón Group Inc., Frutiagro, and United Way Guatemala, Roberto Lara extends his influence beyond business realms into philanthropy and community development. Additionally, being part of Young Presidents’ Organization (YPO) reflects his commitment to continuous growth both personally and professionally.
In conclusion, under Roberto Lara’s stewardship, Castillo Hermanos continues its legacy of excellence while embracing new horizons guided by innovation and sustainability.
